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</o:shapelayout></xml><![endif]--></head><body lang=ES link="#0563C1" vlink="#954F72"><div class=WordSection1><p class=MsoNormal>Egun on, <o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal>Nos complace informaros de que en breve se aprobará la propuesta de la 3ª Edición del <a href="https://www.ehu.eus/es/web/ekonomia-enpresa-fakultatea/master-digital-management-erp/marketing-digital-industrial"><span style='color:windowtext'>Curso de Extensión Universitaria de Marketing Digital Industrial (UPV/EHU)</span></a>.<o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal>Este Curso Complementario se integra en el <a href="go.ehu.eus/digitalmanagement4.0"><span style='color:windowtext'>Máster Digital Management & ERP: La Empresa 4.0</span></a>, más específicamente en el Curso de Especialista: Gestión Digital de la Empresa. <o:p></o:p></p><p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal>Resumen de contenidos:<o:p></o:p></p><p class=MsoListParagraph style='text-indent:-18.0pt;mso-list:l0 level1 lfo2'><![if !supportLists]><span style='font-family:Symbol;color:black;mso-fareast-language:ES'><span style='mso-list:Ignore'>·<span style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]><span style='color:black;mso-fareast-language:ES'>Marketing y comunicación digital en sectores industriales<o:p></o:p></span></p><ul type=disc><li class=MsoNormal style='color:black;mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l0 level1 lfo2;background:white'><span style='mso-fareast-language:ES'>Web corporativa, blog y RRSS<o:p></o:p></span></li><li class=MsoNormal style='color:black;mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l0 level1 lfo2;background:white'><span style='mso-fareast-language:ES'>Inbound marketing, digitalización en la industria, neuromarketing<o:p></o:p></span></li><li class=MsoNormal style='color:black;mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;mso-list:l0 level1 lfo2;background:white'><span style='mso-fareast-language:ES'>Experiencias de gestión y visitas a empresas: Mercedes-Benz, Betsaide, Telefónica-Tech, IDOM…<o:p></o:p></span></li></ul><p class=MsoNormal>Consta de 120 horas. Si tienes interés por este <a href="https://www.ehu.eus/es/web/ekonomia-enpresa-fakultatea/master-digital-management-erp/marketing-digital-industrial">Curso de Extensión Universitaria de Marketing Digital Industrial</a>, la docencia será las tardes (17:00-20:50) de los martes, jueves y viernes desde el 16 de enero al 22 marzo de 2024.<o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal>La matrícula de esta formación es de 660€ y tiene un reconocimiento de 12 ECTS por la UPV/EHU.<o:p></o:p></p><p class=MsoNormal><o:p> </o:p></p><p class=MsoNormal>En el caso de cursar y superar el Curso de Extensión Universitaria de Marketing Digital Industrial (UPV/EHU), 80 horas de las 120 de esta formación quedarían reconocidas en el caso de que en el futuro os matricularais tanto en el Máster como en el Curso de Especialista: Gestión Digital de la Empresa, ofertados por la Facultad de Economía y Empresa, Vitoria-Gasteiz. <o:p></o:p></p><p class=MsoListParagraph><o:p> </o:p></p><p class=MsoNormal>Si tienes interés en esta formación puedes escribirme a este correo, para tenerte en cuenta en el proceso de matriculación que se abrirá de forma inminente. <span style='color:#1F497D'><o:p></o:p></span></p><p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:10.0pt;color:#1F497D'><a href="https://www.ehu.eus/es/web/ekonomia-enpresa-fakultatea/master-digital-management-erp/marketing-digital-industrial">+ INFO:</a></span><span class=MsoHyperlink><span style='font-size:10.0pt'><o:p></o:p></span></span></p><p class=MsoNormal style='mso-margin-bottom-alt:auto;margin-left:5.95pt;text-indent:-17.85pt;mso-list:l2 level1 lfo5;background:white'><![if !supportLists]><span class=MsoHyperlink><span style='font-size:10.0pt;font-family:Symbol;color:black;text-decoration:none'><span style='mso-list:Ignore'>·<span style='font:7.0pt "Times New Roman"'> </span></span></span></span><![endif]><span style='font-size:10.0pt;color:black'><a href="https://www.ehu.eus/es/web/ekonomia-enpresa-fakultatea/master-digital-management-erp/marketing-digital-industrial"><span style='color:#0066B3'>Programa, temario, profesorado, calendario, horario, etc</span></a><span class=MsoHyperlink><span style='color:black;text-decoration:none'><o:p></o:p></span></span></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;margin-left:6.0pt;text-indent:-18.0pt;mso-list:l2 level1 lfo5;background:white'><![if !supportLists]><span class=MsoHyperlink><span style='font-size:10.0pt;font-family:Symbol;color:black;text-decoration:none'><span style='mso-list:Ignore'>·<span style='font:7.0pt "Times New Roman"'> </span></span></span></span><![endif]><span style='font-size:10.0pt;color:black'><a href="https://www.ehu.eus/es/web/ekonomia-enpresa-fakultatea/master-digital-management-erp/marketing-digital-industrial"><span style='color:#0066B3'>Acceso al vídeo informativo</span></a><span class=MsoHyperlink><span style='color:black;text-decoration:none'><o:p></o:p></span></span></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto;margin-left:6.0pt;text-indent:-18.0pt;mso-list:l2 level1 lfo5;background:white'><![if !supportLists]><span class=MsoHyperlink><span style='font-size:10.0pt;font-family:Symbol;color:black;text-decoration:none'><span style='mso-list:Ignore'>·<span style='font:7.0pt "Times New Roman"'> </span></span></span></span><![endif]><span style='font-size:10.0pt;color:black'><a href="https://www.ehu.eus/es/web/ekonomia-enpresa-fakultatea/master-digital-management-erp/marketing-digital-industrial"><span style='color:#0066B3'>Reseña en GASTEIZ-HOY</span></a><span class=MsoHyperlink><span style='color:black;text-decoration:none'><o:p></o:p></span></span></span></p><p class=MsoNormal>Un saludo, <span style='color:#1F497D'><o:p></o:p></span></p><p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p><table class=MsoNormalTable border=0 cellspacing=3 cellpadding=0 align=left width="95%" style='width:95.7%;background:white;margin-left:.45pt;margin-right:.45pt'><tr><td width="48%" style='width:48.92%;padding:3.75pt 3.75pt 3.75pt 3.75pt'><p class=MsoNormal style='mso-line-height-alt:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:10.0pt;font-family:EHUSans;color:#130BB5;mso-fareast-language:ES'>Dra. Arantza Beitia<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Profesora Titular de Universidad. Dpto. Análisis Económico<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Vicedecana de Prácticas y Calidad de la Facultad de Economía y Empresa<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Co-Directora del Máster Digital Management & ERP (UPV/EHU)<o:p></o:p></span></p></td><td width="50%" valign=top style='width:50.62%;padding:0cm 0cm 0cm 0cm'><p class=MsoNormal style='mso-line-height-alt:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:10.0pt;font-family:EHUSans;color:#130BB5;mso-fareast-language:ES'>Dr. </span><span style='font-size:10.0pt;color:#1F497D;mso-fareast-language:ES'><a href="http://www.ehu.eus/documents/2421274/6893284/Miguel-Angel-Pena-ES.pdf"><span style='font-family:EHUSans;color:#130BB5;text-decoration:none'>Miguel Ángel Peña </span></a></span><span style='font-size:10.0pt;font-family:EHUSans;color:black;mso-fareast-language:ES'><br></span><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Profesor Titular de Universidad. Economía Financiera y Contabilidad. Actuario de Seguros<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Co-Director del Máster Digital Management & ERP (UPV/EHU)<o:p></o:p></span></p></td></tr><tr><td width="48%" style='width:48.92%;padding:3.75pt 3.75pt 3.75pt 3.75pt'><p class=MsoNormal style='mso-line-height-alt:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:10.0pt;font-family:EHUSans;color:#130BB5;mso-fareast-language:ES'>Jorge Tejedor<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Profesor de Universidad. Economía Financiera I<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Responsable del Aula Virtual y Coordinador de TFM del Máster, UPV/EHU<o:p></o:p></span></p></td><td width="50%" valign=top style='width:50.62%;padding:0cm 0cm 0cm 0cm'><p class=MsoNormal style='mso-line-height-alt:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:10.0pt;font-family:EHUSans;color:#130BB5;mso-fareast-language:ES'>Eva Emmanuel<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Profesora de Universidad. Economía Financiera II<o:p></o:p></span></p><p class=MsoNormal style='line-height:9.75pt;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:8.0pt;font-family:EHUSans;color:#1F497D;mso-fareast-language:ES'>Coordinadora Área Marketing Digital, UPV/EHU<o:p></o:p></span></p></td></tr><tr><td width="99%" colspan=2 style='width:99.7%;padding:3.75pt 3.75pt 3.75pt 3.75pt'><p class=MsoNormal align=center style='text-align:center;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:10.0pt;font-family:EHUSans;color:#130BB5;mso-fareast-language:ES'>Comisión Académica del Máster “Digital Management & ERP: La Gestión de la Empresa 4.0”</span><span style='color:#1F497D;mso-fareast-language:ES'><o:p></o:p></span></p><p class=MsoNormal align=center style='text-align:center;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:10.0pt;font-family:EHUSans;color:#130BB5;mso-fareast-language:ES'><a href="mailto:digitalmanagement4.0@ehu.eus">digitalmanagement4.0@ehu.eus</a></span><span style='color:#1F497D;mso-fareast-language:ES'><o:p></o:p></span></p><p class=MsoNormal align=center style='text-align:center;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><u><span style='color:#0070C0;mso-fareast-language:ES'>go.ehu.eus/digitalmanagement4.0</span></u><span style='color:#1F497D;mso-fareast-language:ES'><o:p></o:p></span></p><p class=MsoNormal align=center style='text-align:center;mso-element:frame;mso-element-frame-hspace:1.75pt;mso-element-wrap:around;mso-element-anchor-vertical:paragraph;mso-element-anchor-horizontal:column;mso-height-rule:exactly'><span style='font-size:10.0pt;font-family:EHUSans;color:#130BB5;mso-fareast-language:ES'>0034 945014369</span><span style='color:#1F497D;mso-fareast-language:ES'><o:p></o:p></span></p></td></tr></table><p class=MsoNormal><span style='color:#1F497D;mso-fareast-language:ES'><img border=0 width=590 height=555 style='width:6.1428in;height:5.7857in' id="_x0000_i1025" src="cid:image002.png@01DA0E55.DA7FD270" alt="firma comisión académica final"><o:p></o:p></span></p><p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><span style='color:#1F497D'><o:p> </o:p></span></p><p class=MsoNormal><o:p> </o:p></p></div></body></html>